LimeX — We Build Apps People Love to Watch
Global technology company building content management, monetization and streaming apps for mobile devices and Smart TV — including microdrama, series, FAST channels and Live TV
LimeX provides a comprehensive White-Label infrastructure for OTT, FAST channels, and Vertical Micro-Dramas
Launch your branded platform globally in just 3–4 weeks using our proven technology and a library of 100+ premium, localized titles.
About us
LimeX is a global company that develops online TV and FAST (Free Ad-Supported Streaming TV) services for international markets
2500+ channels in 50 languages
10 years in global markets
150M+ installs worldwide
3B+ viewer hours per year
Operating in 37 countries
ReelPix — The Platform for Vertical Short Drama
ReelPix is a cloud-based OTT platform for content management, monetization and delivery — covering microdrama, film, series, FAST channels and Live TV — for mobile devices and Smart TV worldwide. We power apps under multiple brands: ReelPix (global), Кинолента (Eastern Europe), and RJOY (MENA) — all on a single unified technology stack.
Each microdrama episode lasts 1–2 minutes and is shot in 9:16 vertical format, perfectly tailored for mobile viewing. Users can find a series in 2 taps and start watching instantly — no registration required.
Content types supported:
  • Microdramas: vertical 9:16, 1–2 minute episodes
  • Series & Films: horizontal 16:9
  • FAST Channels: linear scheduled streams
  • Live TV Channels

Multilingual subtitles: English, Spanish, French, Swahili, Portuguese, Turkish, Russian, Arabic, Hindi

Analytics stack: Firebase, AppMetrica, Adjust, ClickHouse, Grafana
Infrastructure:
  • Cloud-based infrastructure supporting streaming up to 4K
  • Geo-distributed CDN with adaptive bitrate (HLS / DASH)
  • 140+ mobile and Smart TV apps powered on a single platform

DRM & Security:
  • Widevine: Certified Widevine Implementation Partner (CWIP, certified March 2024)
  • Apple FairPlay
  • Comprehensive protection against video piracy, unauthorized access, and to ensure secure revenue streams
Mobile-First Format
Vertical 9:16 microdrama episodes, 1–2 min each. Also: series, FAST channels and Live TV in one platform.
Global Reach
9 languages: English, Spanish, French, Swahili, Portuguese, Turkish, Russian, Arabic, Hindi. Available on 140+ apps worldwide.
Three Monetization Models
SVOD (subscription), AVOD/FAST (advertising), TVOD (transactional coins). Multiple revenue streams in one platform.
Enterprise-Grade DRM
Certified Widevine Implementation Partner (CWIP) + Apple FairPlay. Full content protection from piracy.
Watch 500+ TV Channels. Free. Anywhere
We develop and operate TV streaming applications available on all major platforms. Our apps give users instant access to hundreds of live TV channels and FAST channels — no registration required to start watching.
Revenue is generated through AVOD (advertising), SVOD (subscription) and TVOD (pay-per-view / coins) models, giving broadcasters and advertisers a flexible, high-reach environment.
Advantages
140+ apps across all platforms
For Users
  • Free access to live TV and FAST channels
  • No registration required to start watching
  • Built-in TV guide (EPG)
  • Kids and Adult profiles
  • Watch on any device — mobile, tablet, or Smart TV
For Broadcasters
  • Get your TV or FAST channel featured in our apps — reach millions of viewers
  • Revenue share on ad inventory
  • Interactive tools: polls, banners, and SMS promo codes
  • Targeting by geography, time of day, and audience profile
For Advertisers
  • Direct placement — no intermediaries
  • Pay only for viewed impressions
  • Multiple ad formats: pre-roll, mid-roll, and display banners
  • Detailed performance reports for every campaign
250M+
Installations worldwide
3B+
Viewer hours per year
140+
Mobile & Smart TV apps
12
Years in global markets
We Don't Just Distribute Content. We Create It.
LimeX operates an in-house production team dedicated to creating original vertical short-drama (microdrama) series for the Кинолента and ReelPix platforms.
All productions are designed specifically for mobile — vertical format (9:16), 1–2 minute episodes, cinematic quality. We produce original romantic dramas, thrillers, and exclusive literary adaptations for global audiences. All content is distributed through our ReelPix platform, protected by Widevine and FairPlay DRM, and delivered via a global CDN in up to 4K resolution.
Download Our Apps
ReelPix
IOS
Android
Global (US, Europe, LATAM, Asia)
Short-drama platform for the global audience. Romantic series, thrillers and originals — 1–2 min episodes, anytime, anywhere.
RJOY
IOS
Android
MENA
Short-drama entertainment for the Middle East and North Africa. Arabic and English interface, culturally adapted content.
TV One
IOS
Android
India
Watch Indian live TV, movies, and entertainment channels anytime. Fast streaming with popular regional content. Free to try — upgrade for unlimited viewing.
LMX TV
IOS
Android
Global
Stream global live TV channels and on-demand shows in one place. Smooth playback, diverse international content, and easy navigation. Install and start watching instantly.
TV Digital: Live TV Online
IOS
Android
Android TV
Smart TV
Brazil
Enjoy Brazilian live TV with news, sports, and local shows on demand. Simple interface and reliable streaming. Download and start watching right away.
Chaînes TV – Live TV Channels
IOS
Android
Android TV
Smart TV
Francophone Africa
Access live TV channels from French-speaking Africa, including news and entertainment. Clean design and smooth streaming experience. Start watching as soon as you install — unlock more with a subscription.
For content owners
Place your TV channels, FAST channels or series on our platforms and monetize through revenue share
For advertisers
Reach engaged audiences across our streaming apps with targeted ad placements (AVOD / FAST)
For technology partners
Integrate with our platform via API or explore co-development opportunities
Partner with LimeX
Whether you're a broadcaster, content distributor, advertising network or technology partner — we have a collaboration format for you.
Benefits
Select from a wide range of advertising formats
Diverse ad placement options within the interface/platforms and video streams
For Advertisers
Advertise directly on our platforms with no intermediaries. Pay only for viewed impressions and receive detailed performance reports for each campaign.
Key Features
Smart EPG (Electronic Program Guide) integration, Dynamic Ad Insertion (SSAI/CSAI), and cross-platform parity across iOS, Android, Android TV, Samsung Tizen, and LG webOS.
Premium OTT, VOD & FAST Channels
A broadcast-grade infrastructure for Live TV and Video-on-Demand. Deliver a flawless "10-foot UI" experience on Smart TVs or a sleek mobile interface.
The Hybrid Advantage
Choose a pure technology setup or a "Tech + Content" bundle. Gain instant access to our curated library of 100+ premium localized micro-dramas to ensure immediate user engagement.
Monetization Engine
Fully integrated support for Pay-per-episode, In-app Virtual Currency (Coins), and Rewarded Video Ads
Vertical Micro-Drama Platforms (VSD)
Capitalize on the global surge in short-form entertainment. Our mobile-first vertical player is optimized for high retention and impulsive monetization.
Rapid Deployment
Go from concept to global launch in less than 4 weeks
Premium Security (DRM)
Multi-DRM protection (Widevine & FairPlay) with AES-128 encryption, ensuring your high-value content is safe from piracy
Viral Growth Tools
Built-in Referral Systems and social sharing features to drive organic user acquisition at zero cost
High-Availability Infrastructure
Guaranteed 99.9% uptime with video start times under 2 seconds and global CDN delivery
Universal Payments
Ready-to-use integration with Apple Pay, Google Pay, and Stripe, plus local payment gateways and telecom billing for the MENA region and beyond
The Technology Behind the Success
Industry-Leading Performance & Security
Ready to Lead the Next Era of Digital Entertainment?
Let’s discuss how our technology and content library can accelerate your digital transformation
Limex
Terms of use
Contacts
LimeX Middle East L.L.C-FZ
Meydan Grandstand, 6th Floor,
Meydan Road, Nad Al Sheba, Dubai, UAE
P.O. Box (417541)